I'm an entrepreneur, investor, author, and journalist. I'm co-founder of ecommerce bot and Messenger marketing platform Octane AI (backed by General Catalyst, Boost VC, M Ventures, and TCM) and author of Captivology: The Science of Capturing People’s Attention (named the top marketing book of 2015 by Strategy+Business Magazine and Small Business Trends). I sit on the board of directors of Samasource, a global non-profit dedicated to giving work through impact sourcing and sits on the innovation advisory board of Lufthansa Airlines. Previously, I was a venture capitalist, a columnist and commentator for CNET, and Co-Editor and Editor-at-Large of Mashable. I was named to the Forbes 30 Under 30 in 2012.
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